Communication Styles in the Sales Process
By Bruce May President, Bizperity The sales process has been around as long as people have been engaged in trading and that has been going on for thousands of years. Many people don’t know that there...
View ArticleBuild a Dashboard to Better Understand Your Business
by Bruce May Nov 16, 2012 In today’s business world you ind many software solutions include dashboards that display key metrics or report summaries. Using a dashboard as a metaphor is helpful when...
View ArticleBusiness Strategy vs. Marketing Strategy: What’s the difference?
Of all the issues and topics in the business world there are none that create more confusion than the distinction between business planning and marketing. It’s an important and poorly understood...
View ArticleBizperity System Management Principles
The Bizperity System is a powerful way to build your own business system, customized to meet the unique needs of your organization. In using the Bizperity approach there are a number of good system...
View ArticleSystem Management Principles
[Note from the EKN Editor: The following list of System Management Principles is from the Bizperity System Management Guidebook. This list of principles can be adopted without using the Bizperity...
View ArticleAdapting and Connecting to Improve your Conversations
Guest Blog – Madeleine York Adapting and Connecting to Improve your Conversations February 6, 2013 You can contact Madeleine at www.yorkinc.com [If you would like to submit a Guest Blog contact us at...
View ArticleWhy Professional Marketers Don’t Understand Social Marketing
There are a host of professional marketing blogs, some of which are focused specifically on social media. Sadly I have notice a vast gap between the view of these professional marketers and what is...
View ArticleThe Business of Starting and Running a Business
Businesses are easy to start but we are all familiar with the statistics. The numbers vary depending on how you keep score. They range from 20% off all new businesses fail in the first year to 75% of...
View ArticleSocial Marketing Communications: Eight Cardinal Rules of Writing
As you start to embrace social marketing practices you will likely find that you are writing more than in the past. Traditional marketing focused primarily on creating ad copy which often consists...
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